Melanie Deziel Fswqpbxqclg Unsplash

Find out what has really happened to audiences for the performing arts post-pandemic. 

Recording of the session is below.

Audience Insights 2023 

Ticket sales trends
The first part focussed on audience data and will be led by Heather Maitland looking at how to interpret your organisation’s results and exploring the aggregated data for both 2019 and 2022 to identify the trends and what the implications are for the way in which we engage with audiences.

Audience attitudes
In the second part of the presentation, Katy Raines shared an overview of the general demographics, motivations, perceptions, and impact findings collected through the Audience Overview survey.